Initiative 8:
Protect operators to support tourism supply (Complete)
| Action | Time Trigger / Status | Notes |
| Conduct inventory of PEI businesses that may benefit from operating in winter and shoulder seasons. |
1-6 months Complete |
An inventory has been established through collaboration with the Regional Tourism Associations and Destination Management Organizations to conduct tourism asset and demand driver mapping. |
|
Develop supports for tourism operators to recover and be more effective year-round. Identify funding for operator development: tourism business re-activation, training/mentorship, technology adoption, electricity subsidies, marketing support, etc. |
1-6 months Complete |
Tourism PEI will continue to provide programming that supports operators in being more effective year-round. The Beach Infrastructure Program was launched on February 17, 2023. The 2023 Multi-Season Tourism Product Development Fund was launched on January 27, 2023. The 2023 Tourism Seasonal Extension Program was launched on January 19, 2023. 2022 Tourism Season COVID Programming - Tourism Ignition Fund, Tourism Activation Grant, Tourism Interest Relief, and Tourism Accommodation Accelerator Program. 2022 Tourism PEI Programs - Tourism PEI Hosting Grant, Tourism Innovation Fund, Tourism PEI Festivals & Events Fund, Free basic web listing for operators and festivals & events, license and signage fees waived in 2022 for existing operators. Tourism Industry Association of PEI in conjunction with Tourism PEI developed a series of free training sessions for tourism operators across the Island. |