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Tourism PEI - Corporate
PEI Pride Parade, stilts, child, crowd

Marketing & Advertising Opportunities

Marketing & Advertising Opportunities

Tourism PEI works with tourism operators, organizations and communities to showcase what to see and do on Prince Edward Island and the array of places to stay from traditional to trendy. We aim to inspire those dreaming of a vacation or a weekend getaway to book a trip to Prince Edward Island by connecting them directly with you to close the sale.

Free Basic Website Listing

Free Web Listings in 2024

Be sure that visitors to know what you offer. Starting in 2024 listing, you may request a web listing to include:

  • dates of operation
  • business address and contact information;
  • a description of up to 500 characters;
  • three photos (landscape orientation);
  • one video.

If you do not have a web listing now for 2024, contact Tourism PEI Industry Support.

Free Festival & Event Listing

Tourism PEI maintains an online events calendar to showcase the artistic, culinary, cultural and musical talent of our Island community. Many visitors begin planning their trip well in advance so be sure to update your event listings as soon as possible each year.

Free Tourism Literature Distribution

Tourism operators are invited to participate in the Tourism PEI Private Literature Distribution System. This free service distributes private tourism business literature (brochures) throughout the province to provincial Visitor Information Centres and Destination Centres.

Social Media

Share your content. Tag @tourismpei and use our official hashtag #ExplorePEI. Your operation or product could be featured by Tourism PEI.

You can also tag @ExploreCanada and #ExploreCanada for Destination Canada, our national tourism marketing organization. 

PEI Visitor Information Centre

Visitor Information Centres & Call Centre

Do you consider Visitor Information Centre staff as part of your marketing team?

Drop by your nearest Visitor Information Centre (VIC) to share everything staff should know about your business. Keep them updated on your operational dates, special events and activities. VIC staff communicate with thousands of visitors annually from the early stages of planning to recommendations on what to do upon arrival.

Staff help with vacation planning by phone, e-mail, live chat and Ask an Islander year-round, seven days a week. 

An informed VIC team will give visitors the information needed to promote your business.

Create Vacation Packages

Set yourself apart by designing a unique and memorable vacation package. Your bundle could be the result of working with a local operator or maker. A successful package is designed to extend visitors’ length of stay, increase consumer spending and/or offer convenience.

Packages can be designed by accommodation operators and/or attraction operators.

Vacation Packages

Paid Advertising Opportunities

Operators are invited to advertise on the website with sponsored links and box ads. You may also purchase sponsored content and ads in the monthly Tourism PEI consumer e-newsletter.