Initiative 23:
Explore, develop, provide training and roll out dynamic pricing program(s) / initiatives
| Action | Time Trigger / Status | Notes | 
| Conduct a study to identify opportunities to implement dynamic pricing program(s)/initiatives, including possible off-the-shelf dynamic pricing software to support small and medium-sized tourism operators | 1-12 months On Schedule | 
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| Based on study outcomes, develop and launch strategy and plan with a focus on elevating small and medium-sized operators' knowledge and training of dynamic pricing | 1-12 months Not initiated | 
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