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Tourism PEI
Al Douglas

Al Douglas

Director of Branding & Community Engagement, PEI Brewing Company

Were you born in PEI or are you an Islander by choice?


How long have you been living in PEI?

See above – forever!

Where do you live in PEI?

The metropolis of Charlottetown

Describe what an average day looks like for you?

There are no average days in this industry. Every day is incredible in its own right. Visiting restaurants, sampling beer, eating food, booking bands, taking photos, organizing festivals & putting together marketing plans – I’m all over the map.

What is your favourite thing about life in PEI?

Life is at a slower pace here than the rest of the world. It spawns creativity.

What is something people wouldn't know if they're not from the island?

That the word “slippy” exists and that we all use it extensively.

What are you passionate about personally? What do you really enjoy? What can’t you stop talking about?

Food and music. One you can’t live without and the other is necessary for living.

If you had to choose one spot on the island to take someone who has never been here, where would it be?

Orby Head on the North Shore. Incredible.

Any funny facts about yourself or factoids about the Island that you think people should know?

I grow beards faster than most. I think it’s the salt in the air. Bootlegging was an acceptable practice on PEI right up until the last 10 years – and still happens to this day. It’s been a huge part of the Island history.

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